Basman | Explore: IT Outsourcing

The hilarious EDS commercial: Airplane Building

1. October 2006 · 4 Comments

This is about building a plane. In the air! A must-see ad from the company EDS. I love it. My 8-year-old son asked me what my profession is. I showed him this commercial. Even if I’m not working for EDS … ;)

If you like this clip try the other two from the EDS trilogy Running with the Squirrels and Cat Herders, too.  [Somehow, embedded YouTube didn't work today ...]

Categories: Fun · Outsourcing

4 responses so far ↓

  • Rainer // 28. October 2006 at 17:54

    “This video has been removed at the request of copyright owner Electronic Data Systems because its content was used without permission”

    - tja, eine Chance zur erfolgreichen Markenbildung verpasst…

  • Cem Basman // 30. October 2006 at 13:00

    Ist das das Ende von YouTube? Wenn die alles rausnehmen, das nicht 100% Copyright gesichert war, bleibt nicht mehr viel über …

  • vinnie mirchandani // 14. January 2007 at 19:00

    I personally thought it was a risky ad. (in contrast herding cats was superb)

    Track records of SIs and outsourcers are not good enough that I would want to fly a plane built by them - especially building in mid air!

  • Markus Merz // 16. April 2007 at 3:34

    I don’t get it (and I used to work for EDS :)

    The ad looks like a safe adventure for the workers. But why do they have to use the parachutes? I would trust a company in this plot more if the workers had no parachutes.

    No, this ad is not trust building and I feel bad for the passengers … really. And they don’t even have parachutes for the worst case.

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